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Thumbs-up to the folks at Mattel® and their Barbie® products!
We have noticed that all Barbie® cars are appropriately equipped with seat belts. These little plastic straps (when installed) are a child's first lesson in the importance of wearing seat belts. If you see your child pushing a vehicle along with Barbie® or Ken® as driver or passenger, and they are not wearing seat belts, stop them and ask them what will happen if one or the other should fall out if the vehicle turns suddenly or falls over. This along with the example you exhibit when you are driving will nurture a deep appreciation for seat belts, "from-the-cradle." |
Based on an observation of 9,332 children traveling in vehicles in 48 states between November 2001 and January 2002, a national Safe Kids Campaign study found that 24% of kids ages 10-14 and 20% of kids ages 5-8 are riding unrestrained. Slightly more than 60% of kids who should have been in booster seats (typically ages 4-8) were using the wrong type of protection.
We beg that parents understand that the only way to protect our children and raise safety conscious workers is to nurture safety "from-the-cradle" and lead by example.
A "meaningless" thing like helping a child understand that restraining Barbie® or Ken® can have a profound positive effect on a young mind - try it, it works!